Joseph

Quite possibly the campest of all the Lloyd-Webber musicals, Joseph is a romp through biblical Egypt with heavy morals thrown in, as well as cheerleaders and the odd dancing sheep (at least in the version I saw).

Clearly feeling that the show wasn’t quite poppy nor youthful enough, former Pop Idol finalist Gareth Gates has been recruited as the latest actor to put on the coat of many colours. The appeal of this show really lays in its simplicity of storytelling and lyricism; an ambitious boy, Joseph, whose prophecies and intelligence annoy his many brothers, is ultimately vindicated and becomes the Pharaoh’s right hand man, where he uses his new found power to humble and yet ultimately save his starving family. “I look handsome, I look smart, I am a walking work of art” are hardly verses to strike fear into the heart of Shakespeare yet here they work in the family-friendly overtly silly spectacle that is Joseph.

Being staged at the 15,000 seat Adelphi Theatre, Joseph has a repertoire of songs which certainly live up to the venue. From the show stopping “go, go, go Joseph” and “Coat of many colours” to the heart-wrenching “close every door” and “poor, poor Joseph”, each number is a classic in its own right having been around in the popular imagination for many years, many times released as singles in their own right by the likes of Donny Osmond and Lea Mead. The latter, of course, won the right to play Joseph in one of the BBC talent searches for new West End stars, and this has helped expose the show to a new generation of people. Don’t worry if you’re not religious, this is hardly biblical narrative in its purest, more reverential form. In fact, the inclusion of a narrator to move the story along brings an element of children’s storytelling into the mix which makes it the perfect show to be followed by children; the adults who accompany these minors should also find much to enjoy in the subtle references and also the tongue-in-cheek camp elements of the show.

The staging of the show in the 1990’s at the Palladium was record-breaking and, with such star power as has been given this time around, perhaps this reincarnation will do the same. It’s daft escapism, but it’s proud of it; when it’s done this well, it probably deserves to be too.

theatre